2021… our year for trying new things, meeting new faces and venturing in new disciplines, and our year to return to the Formula circuit. British Formula E driver Sam Bird is our latest team member, and we are stoked about it.

Bird has been at the top of the game since the age of 15, and with a reputation of 69 races, nine wins, 19 podiums and a race win in every season of the Formula E World Championships, it doesn’t get much better than this guy. He burst onto the competitive karting scene in 2002, winning a scholarship to race in the inaugural season of Formula BMW and finishing the year as one of the top rookie drivers with three wins.

Since then he’s gone from strength to strength, after dabbling in F3 and F1, in 2014 at the inception of Formula E he finally landed into the world of electric racing. Fast forward to 2021, he’s heading into his seventh season, this time with Jaguar, sporting both the Muc-Off badge and the feline logo with pride. It’s a homegrown combination that’s destined for success – and hopefully Sam’s first Formula E world championship title!

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